Buying wholesale coffee beans can be a tricky process. If you bulk buy coffee beans for your cafe, coffee house, bar or restaurant, there are a number of factors to consider if you take pride in serving great espresso.
Our coffee experts have many years experience in supplying premium wholesale beans. Below they share some of the key things you should be looking out for when buying your coffee beans.
“The quality of the coffee you serve should always be your foremost concern. Sample your coffee regularly and ask your customers for feedback. Great tasting espresso depends on selecting a top blend so look for a trusted roaster with a good reputation and check out what other customers are saying about their wholesale beans. Although small scale roasters may offer an ‘artisan’ feel, a larger roaster is often more likely to be able to offer consistent quality and better value for money.”
“Of course, profit margins are all important in business. However, when it comes to wholesale coffee beans, cheap almost inevitably means bad. In the highly competitive coffee market, quality will always win out. But this doesn’t mean you have to break the bank. If cost is a concern, speak to your supplier and ask about their deals, offers and economy blends. A reputable coffee company will never sell you anything less than good value for your money. If a deal sounds too good to be true, it probably is.
The key point to bear in mind is that coffee beans are an investment that can promise strong returns and investing in quality will pay off in the long run.”
“Does your coffee beans supplier know their stuff? You should be able to ask questions about the coffee beans you are buying and always get the right answers. A good supplier will not only be able to to tell you about the coffee they sell – including flavour, texture and country of origin, for instance – they will also be knowledgeable and enthusiastic about the coffee in general. Ask as many questions as possible, and be confident you are getting the best service and the best connections.
Remember, having a good coffee beans supplier to turn to when you need them can sometimes be equal to having a world class coffee expert working for your business.”
“Perhaps the most important factor to consider! Great tasting coffee will keep your customers coming back for more so take some time to select an espresso that is full of flavour and character. If you are looking for a new coffee to serve, find a retailer with a range of blends on offer and ask for a selection of samples. This way you will be able to taste test the coffee and find the right one for your business. You could even hold a tasting session with friends or regular customers!
If you love the coffee you serve, the chances are your customers will too. The important thing is to ensure your beans taste the same from one bag to the next…”
“If you have chosen a coffee blend that you and your customers love, how do you make sure that each batch you buy tastes exactly the same? The key to guaranteeing consistent flavour is to buy air roasted coffee beans. The air roasting process ensures a consistent flavour by evenly roasting each bean and eliminating the chances of over roasting, which is the number one cause of bitter tasting coffee.
Another tip is to ask if your supplier is BRC rated. This is the industry standard for excellence and offers a guarantee of high calibre coffee beans.”